Our Strategic Insights enable Strategies that allow organizations to Soar
Our Buyer Persona Insights guide successful Content Marketing Initiatives
The Research Advantage is a boutique strategic research consultancy that assists organizations in developing relevant content, sales / market share growth and stakeholder engagement.
We leverage Buyer Personas, Buyer Insights, Industry Insights, Competitor Insights and Opportunity Insights to help organizations better understand their customers and industries to grow sales, market share and profits. Our insights can also aid in strategic decision making, allowing organizations to move forward with confidence. Ongoing insights can be obtained through our Mini Customer Panels and Market Intelligence Programs.
Our "sweet spot" lies in consulting directly with organizations in need of strategic intelligence. In addition, we assist Interactive Agencies and Content Marketing firms by acting as their outsourced market research offering. The insights we provide allow firms to provide strategically sound advice to their clients.
Organizations around the world engage with us for answers to their Buyer Insights and Strategic Intelligence questions. When all is said and done, our clients walk away with the "gold nuggets" and key transformational insights that bring incredible results. No project is too big or too small.